Pepperdine University Teams Up With Sport Chalet

Our ability to outfit our teams has been made much more efficient, and we look forward to a long and fruitful partnership with Sport Chalet." In addition to creating convenient access to top apparel and equipment offered by Sport Chalet, this collaboration also includes the following benefits: Existing and new Sport Chalet Action Pass members will have the opportunity within their account profile to designate Pepperdine University as their school of choice. Upon selection, Sport Chalet will automatically donate 3.3 percent of every purchase made by the corresponding Action Pass member (in store or online) to the Waves athletics program. Sport Chalet's Thousand Oaks location will offer Pepperdine merchandise to help fans, spectators and alumni get in the school spirit. Sport Chalet Chairman and Chief Executive Officer Craig Levra commented, "We are passionate about supporting athletes at all levels, and the collegiate arena is increasingly breeding top talent. Together with Pepperdine University's Department of Athletics, we deliver a convenient and reliable channel to equip team members with the proper gear and apparel needed for training and competition. Additionally, we created an easy avenue through our Action Pass program that now allows the student body, fan and alumni communities to give back to Pepperdine's athletics program." For more information about the Pepperdine University Department of Athletics, visit: www.pepperdinesports.com . To find a Sport Chalet location or to learn more about the Action Pass program visit: www.sportchalet.com . About Sport Chalet, Inc. Sport Chalet (Nasdaq: SPCHA, SPCHB) is a premier, full service specialty sporting goods retailer featuring the industry's top sports brands in apparel, footwear, and sports equipment. Founded in 1959 by Norbert Olberz, the company has 51 stores in Arizona, California, Nevada and Utah; an online store at www.sportchalet.com ; a Team Sales division; and offers more than 50 specialty services for the sports enthusiast, including online same day delivery, climbing, backcountry skiing, ski mountaineering, avalanche education, and mountain trekking instruction, car rack installation, snowboard and ski rental and repair, Scuba training and certification, Scuba boat charters, team sales, gait analysis, baseball/softball glove steaming and lacing, racquet stringing, and bicycle tune-up and repair at its store locations. For more information, visit Sport Chalet at www.sportchalet.com . About Pepperdine Athletics Pepperdine University boasts a one-of-a-kind athletic department with unprecedented success for a school of its size. The Waves have won NCAA Division I championships in five different men's sports one of just 16 schools to have accomplished this feat and nine overall. Of this elite group, Pepperdine has the smallest undergraduate enrollment and is the only school not affiliated with a BCS-level conference. The Waves have earned the Division I-AAA All-Sports Trophy, an award based on postseason success that's given to the top non-football school, three times (most recently in 2011-12). Located in scenic Malibu, Calif., the university overlooks the Pacific Ocean and its campus and athletic facilities are regularly voted among the nation's most beautiful.
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podcast - Profit Or Perish

Podcasting is a very fast growing trend on the Internet. Podcasting is beneficial to webmasters because it is a new traffic generation technique. Podcasing will provide webmasters with exposure to a very affluent audience. As a result Podcasting will drive more traffic to a website site.

Podcasting is a new trend that shows no sign of slowing down. However as the trend becomes a means for effective advertising, the competition for listeners will become tougher. Free Podcast will always be available.

If you intend to get paid for your Podcasting you must distinguish yourself by providing interesting and relevant content on a continuous basis.

You need to be an expert in your field, or at least sound like one. Sounding professional as you deliver your little snippets of information will give you the credibility you need to stand out from the crowd.

It is not necessary to get paid for your podcast in order to make money. In fact if your podcast is free, you stand to attract more listeners who can then monetize your podcast by purchasing products or services that you deem reliable.

The easiest way to generate money with a Podcast is to offer advice. You must be careful, because if your advice is little more than a commercial announcement, no one will believe you or take your advice seriously.

You can draw web surfers to your podcast if you provide information that they want to hear or give advice that they need to hear. An "Ann Landers type podcast is just waiting for the next media star to take this idea and run with it"

However, you need a real voice. The way you deliver you podcast will determine whether you will become a celebrity or put in the class as a podcast clown.

You don't have to sound like a TV anchor but you must sound sincere and believable. You can attract sponsors for your podcast once you have established a following.

If you report on health problems, you can approach sponsors who have alternative health products. If you become the next online Ann Landers or Dr. Phil, you can get sponsorship from dating sites.

You will have to build up your base of listeners before you attract the bigger sponsors. But while you are getting your podcast voice tuned for success, you might approach online webmasters who need some exposure and charge them a small fee to mention their website during your Podcast.

Since Podcast content is such a fast growing part of the Internet landscape, it would be beneficial to grab this technology as another way to lure visitors to your site.

Using a RSS feed for your Podcast is a good thing. Without much technical knowledge, most Webmaster can put a regular link on their blog or website that links to their Podcast content. A visitor can click on your feed and download it to an MP3 audio file. The media content of your file can be downloaded to the Apple iPod or some other attached device and stored for later.

The idea of having thousands, maybe millions of individuals listening to your thoughts, your poetry or your rants invoke a tantalizing idea for would be politicians, undiscovered talent or for an Adsense publisher. The podcast provides a living outlet for people who can literally speak their mind to the world.

Just like the blog, the podcast can direct people to your moneymaking Adsense sites or provide traffic to your product site. Just like other Internet trends, those people who figure out how to utilize this new technology first will reap the greatest benefits.

Of course, Apple Computer will of course be the largest beneficiary of their creation, but you can share in their largesse by providing a voice to the world. Provide a funny story or a joke per day. Give your interpretation of newsworthy stories. You can give the world a new way to see what is happening in Iraq. Who knows, there are millions of people waiting to hear from you.